Lifestyle On Kloof Blood Drive Campaign Posters

Lifestyle on Kloof Centre is a retail shopping centre in Cape Town, South Africa and we were tasked to come up with a campaign for their annual blood drive. The whole idea was about the little effort it takes to save someones life. Donating blood takes only 30min and as little as 300ml is taken. Not bad for saving a life. Donars receive bookmarks once they donate.